Sage ERP X3 Product Launch

The Sage ERP X3 Global Digital Hub provides a centralized location to showcase all Sage ERP X3 version 7 products, features, and custom-created assets—in five different languages.



Digital Strategy, Content Creation + Aggregation, Campaign Strategy + Planning, Web App Development, UI Design

leads generated
website conversion rate
W3 Gold
general websites—marketing

In anticipation of the new product release for Sage ERP X3 version 7, Sage required a centralized, user-friendly, and globally accessible site for customers to access everything they need to know about Sage ERP X3. In addition to custom-created assets (including videos and interactive articles) all content and calls to action needed to be accurate and relevant to each site visitor’s language and location, in real-time.

Lucid Fusion worked closely with the Sage team to not only develop an interactive global hub, but also create a comprehensive PR and social media campaign that would attract and engage users online with custom content, contests, curated thought-leadership articles, and more.

The site itself offers something for users in every stage of the ERP buying cycle, and ensures that they are within easy reach of a simple request a demo form (the hub’s primary call-to-action) no matter where they are on the site.

With multi-country, multi-language functionality, the Sage ERP X3 hub is truly a global resource that serves as the foundation for taking version 7 to market.

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Content is Still King. Period.